Hot seat call for Sandie who is keen to create a VIP membership for her coach holiday business.
We started by looking at the objectives of the membership, both for her clients and the business. Then we worked through making it as simple as possible both to understand and implement, whilst keeping it in alignment with other promotions in the business such as the Early Bird booking discount.
We also looked at a couple of ideas to frame and position it so that it was attractive to clients and how to make it valuable for clients without hurting profits for the business.
Hot Seat: Client VIP Membership for a Holiday Business
In this call we did a hotseat for Sandie who is keen to create a VIP membership for her coach holiday business.Â
About the teacher
Louise Beattie
Louise Beattie helps small business owners get clear on the exact steps they need to take to create a sustainable and profitable business.
No cookie cutter templates, it's about creating a business that meets your idea of success so that you can create independence and enjoy freedom of choice in your life. Get clear on what success means to YOU and confidently moving towards that.
Louise is a Business Catalyst and Positive Intelligence Coach
